cREATING VALUE AND COMPETITIVE ADVANTAGE THROUGH Green

The evidence is in and getting stronger every day. We are clearly seeing a lasting sea change around sustainability. Executives now have the opportunity to both accelerate business performance while making their company greener, resulting in greater competitive advantage. The challenge is to know where they stand, what to do and how best to do it.

The convenient truth is that both green and competitive advantage can be done. TRG has developed the first Green Enterprise Maturity Model designed to help companies increase revenue and lower costs while reducing carbon footprint. TRG’s Green Enterprise Maturity Model enables companies to assess Green maturity relative to their industry, execute the most impactful business-focused Green initiatives and create a road map for building a dominant competitive position. TRG’s integrated approach and deep domain expertise work in concert with our Green Enterprise practice to achieve competitive advantage.

Competitive Advantage

Determining green maturity is essential to creating competitive advantage. Based on a company’s maturity and strategic objectives, TRG will help identify and prioritize business-focused Green initiatives that increase performance while reducing carbon footprint.

An effective roadmap accelerates the journey to Green competitive advantage. TRG will develop a model-based roadmap that will drive innovation and performance improvement across all enterprise operations including Supply Chain, Customer Support and Product Development. This approach enables TRG to work with clients and their partners to maximize both business and environmental benefits.

The window of opportunity is open for now. There are too many examples of companies that have been late to respond to major market shifts and fallen behind the competition. GM has missed major and historic quality and fuel efficiency shifts with dramatic impact on profits and, more importantly, loss of market share. In this green sea change, companies who are going to be winners are prioritizing corporate and partner efforts to accelerate positive change and are acting now to integrate green initiatives into all aspects of their operations to create value and competitive advantage.